Pro Sup Shop

About the Client: 

Pro Sup Shop has been family-owned and operated since 2002; Pro Sup Shop was born out of Mike Vaughan JR love for the ocean and wants to share this accessible water spot with others. With a handful of boards, Pro Sup Shop was born. With hard work and a few years, Pro Sup Shop became the largest Stand Up Paddleboard business in the greater Los Angeles Area. As they say, "Life is Better on the Water." 

Campaign:

The project wrapped up in Jan 2023; this case study outlines the results of the entire project. Pro Sup Shop aimed to increase awareness and customer loyalty through social media.

Scope: 

• Create content for social media platforms: Instagram & Facebook 

• Community Engagement: respond to direct messages, comments, and questions received through their social media channels 

Result: 

• Followers increased by 37%

• Overall Engagement Rate 6.1%

• Over 500,000 Impressions